Every July, millions of people around the world take a powerful pledge, to refuse single-use plastic for 31 days and beyond. It’s part of Plastic Free July, a global movement that empowers individuals, businesses, and communities to reduce plastic waste and build more sustainable habits.
At The Earthling Co., this mission resonates deeply with our values. From day one, we’ve believed that small choices, like swapping plastic bottles for solid shampoo bars, can spark lasting impact. This month, we’re inviting you to join us and take the pledge. Because together, we can help create a future free of plastic waste.
What Is Plastic Free July?
Plastic Free July is an annual campaign created by the Plastic Free Foundation, an independent nonprofit that has become a global leader in environmental education and advocacy. Since its humble beginnings in 2011, the movement has grown into the largest plastic waste avoidance campaign in the world, with over 174 million participants worldwide in 2024 alone.
The goal? Encourage people to avoid single-use plastic for the month of July (and beyond), while building awareness and accountability around the plastic crisis.
The campaign is grounded in a simple but powerful belief, which we highly value here at The Earthling Co.:
Small changes add up to make a big difference.
By changing the way we shop, consume, and dispose of materials, even in small ways, we begin to reshape the systems that contribute to pollution in the first place.
Why It Matters
Plastic pollution is one of the most urgent environmental challenges of our time. In the U.S. alone, the personal care industry produced 7.9 billion units of rigid plastic in 2018, and much of that plastic is never recycled. It ends up in landfills, oceans, and waterways, where it persists for hundreds of years.
As individuals, we understand how overwhelming this can feel. But Plastic Free July reminds us that progress isn’t about perfection, it’s about participation. The cumulative impact of millions of people refusing straws, skipping plastic wrap, or switching to low-waste hair care adds up.
Over the past six years, PFJ participants have collectively prevented 12+ million tonnes of waste and 1.7 million tonnes of plastic from entering our environment, a greater impact than even the largest cleanup efforts globally.
Our Earthling Commitment to Plastic-Free Living
At The Earthling Co., we’ve always believed in reducing our plastic footprint, not just during Plastic Free July, but all year long. Our mission from day one has been to reimagine personal care through products that are low-waste, sustainable, and easy to love.
How The Earthling Co. Is Making a Difference
As of 2025, our community of Earthlings has made some huge environmental strides:
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3.8+ million plastic bottles diverted from landfills
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335,000+ gallons of water saved through concentrated, waterless product formats
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6.9+ million pounds of carbon offset, through our Climate Neutral Certified operations
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$125,000+ donated to environmental justice and clean-up initiatives
We design every product with sustainability in mind, from the materials we choose to the shipping methods we use. That includes:
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Packaging made from 100% recycled paper
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Refillable or recyclable glass and aluminum containers
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Plastic-free shipping materials that are compostable or recyclable
Our Shampoo and Conditioner Bars, for example, are plastic-free, waterless, and formulated for all hair types, providing a high-performance alternative to the waste-heavy status quo of personal care.
Why Small Changes Matter
When it comes to sustainability, no choice exists in a vacuum. Every material, ingredient, and decision affects something else, from human health to shipping emissions to environmental toxicity. That’s why we take a holistic approach to sustainability. We’re constantly researching, testing, and evolving to make each part of our product lifecycle cleaner and more responsible.
But you don’t have to overhaul your entire life to make a difference. Change can start with something as simple as saying no to plastic bottles. By choosing to opt out of unnecessary plastic, even just one product at a time, you’re casting a vote for a better future.
That’s the spirit behind Plastic Free July, and it’s the mindset that fuels everything we do!
Take the Pledge With Us
Plastic Free July is more than a campaign, it’s a call to action. It’s a chance to reflect on your habits, explore better alternatives, and contribute to a larger global movement. Whether it’s your first time participating or you’ve joined every year, this month is a perfect moment to reconnect with your values and your impact.
Here’s how to get started:
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Visit Plastic Free July and take the official pledge
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Choose one or more swaps to try this month, like shampoo bars, reusable grocery bags, or compostable sponges
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Share your journey with others and invite them to join
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Celebrate your progress and keep the momentum going beyond July
We're In This Together
At The Earthling Co., we believe that sustainability should feel good, not guilt-ridden. That’s why we’re committed to making low-waste living more accessible, more beautiful, and more doable for everyone.
This Plastic Free July, we invite you to stand with us, to say no to plastic, yes to better choices, and yes to a future we can all feel proud of.
Because one small change, repeated by many, becomes a wave of impact.
Ready to go plastic-free this July? We’re with you every step of the way!
